The first Levant Fair opened in Tel Aviv – an international fair with the participation of exhibitors from 24 different countries. This fair was preceded by a series of exhibitions and fairs in Tel Aviv, which had been held since 1923. The fair in 1932 was the first to be called "The Levant Fair” and a special symbol was designed for it – “The Flying Camel” by Arieh El-Hanani. The symbol represented the connection between East and West.
The fair was a big success, and the British Government decided to move the fair to a fixed domain in the Yarkon peninsula area, north of the city. The grand opening of the new complex occurred in 1934 in the presence of the High Commissioner, Arthur Wauchope, and the mayor, Meir Dizengoff. The subsequent fairs were a great success, but then encountered difficulties due to the Arab Revolt in 1936-1939. In the years of the Second World War that came afterwards, the fairs were not held. In 1959 they were once again held, this time at Ganei Ha'Ta'arucha.
The photographs, handbills, maps and documents that are kept in the Central Zionist Archives present this most important commercial activity in the 30's in Palestine.